Interviews
Marcel Helsdingen
Marketing & Sales Director
‘‘As the Marketing and Sales Director, I am responsible for sales in the Dutch market. Also, I am engaged in the increasing sales activities abroad. My challenge in particular is the combination of my commercial talents and proper technical insight, to be able to translate the needs of clients into innovative solutions. My background in technical physics is very useful in this way. Also, because our clients are mostly highly educated technicians.’’
Our pearl, the NDW project
‘‘A large part of my time is dedicated to public tenders for clients like the national government, districts and municipalities. One of our pearls is the NDW-project. This is a cooperation between all road management authorities in the Netherlands, for whom we take care of the collection and processing of traffic data on almost all the main Dutch roads.’’
Thrilling to score a deal
‘‘Sales is essential to keep this company working well and to do all those interesting projects. It thrills me to obtain a deal and I like to win. Flexibility is crucial to be successful in this field. The strength of ARS T&TT is that we are big enough to carry out large-scale interesting projects and at the same time sufficiently compact to operate in a flexible and decisive way.’’
